by EJ Vongher | Apr 9, 2016 | Branding and Design, Small Business Marketing
2016 Shoreline Chamber Business of The Year: The Marketplace In March, 2016, Voncor Communication’s client The Marketplace at Guilford Food Center was named Shoreline Chamber of Commerce Business of the Year. We are quite proud of their accomplishment and of the...
by EJ Vongher | Apr 4, 2016 | Planning and execution
Is anything in advertising more important than the brief which starts a project? Quite likely not...
by EJ Vongher | Sep 15, 2015 | Planning and execution
For your business to succeed, it must have enough customers to buy the product or service offered. Before you launch your new business, take time to evaluate your potential customer base (you should also do this on a somewhat on-going basis). Figure out whom you...
by EJ Vongher | Aug 24, 2015 | Traditional advertising and PR, Website and Digital Services
We’ve long held the belief that you need to touch a customer or prospect about a half dozen times before they make a considered purchase at your small business. Some of these touches can be pure awareness – a print ad, a story in a local newspaper or a...
by EJ Vongher | Aug 23, 2015 | Branding and Design
As it was first explained to me, an “elevator pitch” is how you’d describe your business to a prospect in the amount of time you’d have during a shared elevator ride. When I first heard the term, I was working in a three-floor Silicon Valley...
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